January 2025 Newsletter

The 2 types of people who find success with Affinity. Which one are you?

Since launching the Affinity Associates franchise opportunity we’ve had a lot of great conversations with people from all different backgrounds. Some are accountants looking for the next step for their career or their practice, but many others have no direct experience of accountancy themselves, and are instead ambitious, forward-thinking entrepreneurs with an eye for a great opportunity.

Whichever camp you fall into, the Affinity Associates franchise has got you covered.

Are you an accountant who wants to immediately expand the range of services they offer to meet the demands of their client base?

Or maybe gain new customers with new offerings?

You may be an experienced accountant, or someone who offers similar services, and you’ve already established yourself within the local business community as a trusted supplier. Perhaps your clients are now asking if you can do even more for them, of you see a great opportunity to gain more business if you could offer more.

There are several ways you might make that happen. For example, you might want to employ and train some junior accountants and expand your business the traditional way. Maybe even invest in a bigger office. That can be very time consuming and expensive, however, and it could be months or years of graft and investment before you start to see real results.

Or you could start offering those extra services yourself. Of course, you’re already busy, and perhaps you’re quite happy sticking with a speciality you excel in. Plus, how much more can you reasonably do on your own? Even if you start pulling 70+ hour weeks, and somehow don’t burn yourself out in a few months, how much are you really adding?

There is a better way: with an Affinity Associates franchise, you can have it all at the touch of a button

Investing in an Affinity Associates franchise means you can build on the relationships you already have in your local community, but also immediately tap into a vast range of premium new services and grow your business in a way that suits you. You’ll be offering dozens of different specialities from an internationally renowned practice, but building your practice in a far more efficient and cost effective way than trying to do it yourself.

Sounds pretty good, right?

Or maybe you’re NOT an accountant yourself but see the huge value in offering these kinds of services?

Affinity Associates is a global network of 100s of accountancy and business services specialists. They can do anything and everything a business might require, so you don’t actually need to do any of them yourself if that’s not in your skillset.

Instead, you might be a forward-thinking entrepreneur who sees just how much demand for world-class services like these there is in your local business community and sees the potential of building a business in this field. Rather than offering any of these services yourself, you’ll be able to very rapidly become the go-to person for everything they need to grow and thrive.

Whatever your background, an Affinity Associates franchise is all about helping you play to your strengths, and achieve your full potential as a business owner. It’s not about your accounts experience, or lack of, it’s all about being the right kind of person.

Could that be you? Let’s find out!

Reading the “Our Ideal Partners” page on the Affinity Associates franchise website is a great place to start seeing how you match up to this opportunity, as well as understanding exactly who it is aimed at.

However, please do also remember: I am here to help!

You can schedule a call with me anytime to learn more about how this franchise opportunity fits into your plans for the future – and how you might fit into it as a business leader.